American Businessman, Architect. Luckman graduated magna cum laude from the School of Architecture at the University of Illinois in 1931, but upon graduation, took a job in the the advertising department at the Colgate Company, since architectural commissions were scarce during the Great Depression. In 1935, he became sales manager of the Pepsodent Company, where his marketing techniques were credited with quadrupling profits. In 1937, he was featured on the cover of Time Magazine as "The Boy Wonder of American Industry". In 1946, three years after Pepsodent was acquired by Lever Brothers, he became president of the company and masterminded the creation of the company's new headquarters on Park Avenue. Designed by Gordon Bunshaft and completed in 1956, Lever House was one of the first glass skyscrapers to arise in Manhattan. His experience as a patron convinced him to return to architecture and in 1950, he left Lever Brothers to form his own firm, Pereira & Luckman, with Los Angeles architect William Pereira. Based in California, the firm specialized in designing office buildings, hotels, airports and Air Force bases. In the early 1960's, he was hired to design the new Madison Square Garden. Among other projects designed by Luckman firm include the Prudential Center in Boston, Aloha Stadium in Honolulu, Broadway Plaza in downtown Los Angeles, the Arco Center Towers in Long Beach, the Civic Center in Inglewood, the Phoenix Civic Plaza, the Forum in Los Angeles, the Kennedy Space Center in Cape Canaveral, the Johnson Space Center in Houston, the Standard Service Station at Los Angeles International Airport (now demolished), and the original Los Angeles Convention Center. Luckman had a distinguished record of public service as director of the Freedom Train, part of President Harry Truman's program for rebuilding Europe after World War II. In recognition of this work, he was awarded France's Legion of Honor, England's Order of St. John, and Italy's Star of Solidarity. He was also a member of the President's Council on Physical Fitness, chairman of the board of councilors of the Brain Research Institute at U.C.L.A., and president of the Los Angeles Ballet.