Advertising Figure. For over two decades, he was the macho cowboy Marlboro Man whose face was on billboard signs, in advertisements, magazines and television ads. Discovered by executives from the Leo Burnett ad agency while he was working on the Quarter Circle 5 Ranch in western Wyoming. His rugged good looks made him the face of Marlboro cigarettes, (1968-89). Credited as the original Marlboro Man, he is also noted for being the most portrayed man in the world as an International cowboy figure. He died after a lengthy illness at age 85.
Advertising Figure. For over two decades, he was the macho cowboy Marlboro Man whose face was on billboard signs, in advertisements, magazines and television ads. Discovered by executives from the Leo Burnett ad agency while he was working on the Quarter Circle 5 Ranch in western Wyoming. His rugged good looks made him the face of Marlboro cigarettes, (1968-89). Credited as the original Marlboro Man, he is also noted for being the most portrayed man in the world as an International cowboy figure. He died after a lengthy illness at age 85.
Bio by: John "J-Cat" Griffith
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