Publishing Mogul. Founder of the National Enquirer. The third son of businessman Generoso Pope, he purchased the New York Enquirer, a fading local newspaper, for $75,000 in 1952. Two years later he transformed it into a tabloid, renamed it the National Enquirer, and gave it coast-to-coast distribution. Known for his eccentric marketing schemes, Pope pioneered the sale of tabloids at supermarket checkouts. At its peak in the 1970s, the Enquirer had a circulation of over six million. It remains one of the most widely read periodicals in the United States.
Publishing Mogul. Founder of the National Enquirer. The third son of businessman Generoso Pope, he purchased the New York Enquirer, a fading local newspaper, for $75,000 in 1952. Two years later he transformed it into a tabloid, renamed it the National Enquirer, and gave it coast-to-coast distribution. Known for his eccentric marketing schemes, Pope pioneered the sale of tabloids at supermarket checkouts. At its peak in the 1970s, the Enquirer had a circulation of over six million. It remains one of the most widely read periodicals in the United States.
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