Military Icon. His glaring face became the image of the US Marine Corps in a famous advertisement campaign that ran for nearly 20 years. Raised in Cleveland, he joined the Marine Corps in 1963, served at Camp Lejeune, North Carolina, and was deployed to Santo Domingo during the 1965 Dominican Republic crisis. Chosen as a drill instructor, he was assigned to Company D, Second Recruit Training Battalion, Marine Corps Recruit Depot, Parris Island, South Carolina, the same unit in which he had been a recruit. Toward the end of his tour of duty, a reservist snapped a photo of Taliano giving an "attitude adjustment" to a private, and published it on the cover of a book he wrote about boot camp. Taliano left the Marine Corps in 1969 at the end of his service obligation, moved to New Jersey, and spent over 30 years in the publishing industry, but throughout the 1970s and 1980s he became a symbol of the Marine's search for "a few good men" on countless recruiting posters, and in television spots which were played over the background of Lynn Anderson's 1970 hit "I Never Promised You a Rose Garden". Retiring to Beaufort, South Carolina, in 2001, he was active in the American Legion and the Marine Corps League, served on the board of the Parris Island Historical and Museum Society, and ran the museum gift shop aboard Parris Island until his death from multiple myeloma.
Military Icon. His glaring face became the image of the US Marine Corps in a famous advertisement campaign that ran for nearly 20 years. Raised in Cleveland, he joined the Marine Corps in 1963, served at Camp Lejeune, North Carolina, and was deployed to Santo Domingo during the 1965 Dominican Republic crisis. Chosen as a drill instructor, he was assigned to Company D, Second Recruit Training Battalion, Marine Corps Recruit Depot, Parris Island, South Carolina, the same unit in which he had been a recruit. Toward the end of his tour of duty, a reservist snapped a photo of Taliano giving an "attitude adjustment" to a private, and published it on the cover of a book he wrote about boot camp. Taliano left the Marine Corps in 1969 at the end of his service obligation, moved to New Jersey, and spent over 30 years in the publishing industry, but throughout the 1970s and 1980s he became a symbol of the Marine's search for "a few good men" on countless recruiting posters, and in television spots which were played over the background of Lynn Anderson's 1970 hit "I Never Promised You a Rose Garden". Retiring to Beaufort, South Carolina, in 2001, he was active in the American Legion and the Marine Corps League, served on the board of the Parris Island Historical and Museum Society, and ran the museum gift shop aboard Parris Island until his death from multiple myeloma.
Bio by: Bob Hufford
Inscription
CHARLES
ANTHONY
TALIANO JR
SGT
US MARINE CORPS
VIETNAM
MAY 9 1945
JUN 4 2010
ROSE GARDEN
DI
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