Marvin “Sonny” Eliot

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Marvin “Sonny” Eliot Veteran

Birth
Detroit, Wayne County, Michigan, USA
Death
16 Nov 2012 (aged 91)
Farmington Hills, Oakland County, Michigan, USA
Burial
Troy, Oakland County, Michigan, USA Add to Map
Plot
E-611 Space 3 The Garden of The Reformation
Memorial ID
View Source
Longtime Detroit broadcaster Marvin "Sonny" Eliot was born Marvin Eliot Schlossberg on December 5, 1920 on Hastings Street in Detroit, Michigan. Sonny Eliot, whose radio and television career ran longer than any other broadcaster in Detroit history, passed away at his home in Farmington Hills, Michigan at the age of 91. His parents Jacob and Jenny Schlossberg owned a hardware store in Detroit and he was educated at Wayne State University where he earned a B.A. in English and an M.A. in mass communications. A World War II Veteran, Eliot was a B-24 bomber pilot when he was shot down over Germany and spent the next 18 months as a prisoner of war.

After the war Eliot graduated from WSU and began his radio and television career in 1947, when he appeared on the then-infant medium of television. He was Channel 4's star weathercaster from the 1950s until the late 1970s; a weathercaster on Channel 2 in the late 1970s and early 1980s; and a movie host on Channel 50, also in the late 1980s. He rounded out his career at WWJ-AM, where he served up two weathercasts each weekday at 4:18 p.m. and 5:18 p.m. His longest-lasting gig was as a weathercaster, first on WWJ radio in 1950 — a job he held well into the 21st century — as well as on local television stations. Eliot was fluent in three languages and also wrote four children's books. In 1980 he had a small part in the T.V movie "Jimmy B. & André".

Eliot retired in 2010 from broadcasting, announcing the end of his career on WWJ. Throughout his career, Eliot earned a number of awards and honors including the Sloan Award for his traffic safety tips, citations by the American Legion and American Meteorological Society, The Toastmaster International Award and the Michigan Association of Broadcasters Excellence Award for Broadcast Personality in 1998. He was inducted into the Michigan Association of Broadcasters (MAB) Hall of Fame in 2002 and the Michigan Journalism Hall of Fame in 2005.

Marvin Eliot was married to his wife Annette for 50 years.


Sources: WWJ 950-AM, Detroit Free Press, CBS News.Eliot was born Marvin Schlossberg on December 5, 1920 to Jacob and Jenny Schlossberg. Eliot grew up near downtown Detroit, graduating from Central High School. As a child, he fell in love with the movies and performing. He hung out at the Warfield Theater and sat for hours watching his brother rehearse with an area big band.

While at Wayne State University, he took a class taught by Fran Striker, producer of the "Lone Ranger." Eliot later wrote a script for the popular radio program.

When World War II broke out, Eliot ended up as a B-24 bomber pilot. He was shot down on a mission over Germany and taken as a prisoner of war.

Eliot spent 18 months in a camp near Barth, Germany. He kept a scrapbook of his experience: it included glassine envelopes of coffee and tea from the camp; and pieces from his file, which he took from the German commandant's office after the camp was liberated by Allied forces. His identification card had the word "Judem" scrawled across the bottom — indicating that his captors knew his religious heritage. Asked how he survived, he said: "I was too tough for them."

He returned home to participate in the revolutionary new medium of television.

The first Detroit television broadcast took place on October 23, 1946, when broadcasters and executives from the Evening News Association beamed a signal from an attic in the Penobscot Building to an office at Detroit News headquarters on West Lafayette. Channel 4 went on the air with a regular five-day-a-week schedule June 3, 1947. (Channels 2 and 7 would not go on the air for more than a year.)

"During those first few years, I don't think anyone realized that the giant eye in a box, sitting in the front room, would have an impact so great that the world would never be the same again," he once wrote. "Art was being changed by technology and technology was being changed by art. The technology of today is staggering and sensational – oftentimes unbelievable. Yesteryear's TV and today is like comparing mud to ice cream."

Flexibility was a key in early television, and Eliot could do just about anything. He hosted "Shadow Stumpers," a charades-like game show that aired in the 1950s; he also hosted "Hit a Homer," in which contestants answered trivia questions and advanced teammates along "bases" if they answered a question correctly. What the viewers might not have known was that most of the studio audience was drunken Detroit newspapermen who were hustled out of area bars to fill vacant seats in the audience. He also hosted "Eliot's Almanac," a five-minute program about history. But Eliot made his biggest contribution as a weathercaster, where Eliot was a TV news anomaly.

Most television news in the 1950s was serious stuff: jokes were few, and "personality" was something reserved for entertainment-oriented shows in the infant medium. Dr. Everett Phelps, Channel 2's weatherman during the 1950s, was more typical: A trained physicist who was also tenured professor at Wayne State University, Phelps would deliver the weather in the manner of a lecture, using his pipe to point out highlights on a weather map. The difference was immediately apparent to Detroit viewers.

Eliot lightened up the Channel 4 newscast by jokes and other means: He might wing a piece of chalk across the set at an anchorman, or make up names for on-air colleagues. For instance, Eliot dubbed sportscaster Don Kremer "Howdy Doody" because of Kremer's rounded face and reddish hair; or, he called anchorman Dean Miller "sidewall" because of Miller's white sideburns. Surveys showed that he was one of the station's most popular personalities, and helped define Channel 4's image. Eliot had not started out as a humorist.

"I'd been doing it (the weather) for several months very straight, very meteorologically—giving lapse rates, temperatures, prognosis charts, and doing all of the things you're supposed to do to make it a serious presentation. It became kind of mundane," he once recalled in an interview. "One day, I saw I had a temperature in Las Vegas, and it was 55 degrees there – very chilly. I said, 'Five and five – 10 the hard way.' Paul Williams, who was doing the news, started to smile. I said to myself: 'Hey that's pretty good. I got a smile from Williams.' Next thing, I gave the temperature in Florida – 'It's 82 degrees in Florida, where businessmen lie on the beach – about how much money they make.' That was the development of it, those two in the same newscast." The fame made Eliot something of a man about town. He and Lindell AC owner Jimmy Butsicaris were a two-man rat pack in the 1950s and 1960s. Major League baseball players would proceed directly from Tiger Stadium to the nearby Lindell AC after a game and spend the rest of the evening drinking. The evening would conclude in the wee hours — sometimes daybreak — at a schvitz. Eliot seemed to know everybody in town. His lawyer was former Detroit Mayor Jerome P. Cavanagh.

Eliot's career ran into a rocky phase in the late 1970s. His cornball persona wasn't fitting in with Post-Newsweek's plans after the Washington D.C. communications company acquired Channel 4 in 1978. Eliot went to work for Channel 2 in that same year. (Eliot later told friends that leaving Channel 4 was "the worst mistake I ever made.") He was fired four years later. Channel 2 general manager Bill Flynn summoned Eliot to his office minutes before a newscast and let Eliot go, later telling a reporter that Eliot appealed mostly to older viewers. The sacking drew an immediate negative reaction from Eliot's many fans.

He later hosted movies on Channel 50 and worked at a desk job in the Detroit News marketing department – a job he hated because of ceaseless paperwork.

He worked well into his 80s at WWJ, giving his final forecast in September 2010. Eliot would show up to work each weekday wearing a suit and tie—unusual in a business where casual attire is the norm. He'd study weather data, writing information in shorthand on the back of an envelope. Maybe 30 minutes before the newscast, he'd read his work to his wife, Annette, over the telephone. Then, at 4:15 p.m. and 5:15 p.m. he would head into the studio for his twice-daily weathercasts — which he would mostly adlib, based on notes he had written on envelopes.

And, of course, the gags continued. He was a Detroit original.

Since his retirement, he'd been living at his home in Farmington Hills.

http://www.youtube.com/watch?v=lZD-gKG5-g8
Longtime Detroit broadcaster Marvin "Sonny" Eliot was born Marvin Eliot Schlossberg on December 5, 1920 on Hastings Street in Detroit, Michigan. Sonny Eliot, whose radio and television career ran longer than any other broadcaster in Detroit history, passed away at his home in Farmington Hills, Michigan at the age of 91. His parents Jacob and Jenny Schlossberg owned a hardware store in Detroit and he was educated at Wayne State University where he earned a B.A. in English and an M.A. in mass communications. A World War II Veteran, Eliot was a B-24 bomber pilot when he was shot down over Germany and spent the next 18 months as a prisoner of war.

After the war Eliot graduated from WSU and began his radio and television career in 1947, when he appeared on the then-infant medium of television. He was Channel 4's star weathercaster from the 1950s until the late 1970s; a weathercaster on Channel 2 in the late 1970s and early 1980s; and a movie host on Channel 50, also in the late 1980s. He rounded out his career at WWJ-AM, where he served up two weathercasts each weekday at 4:18 p.m. and 5:18 p.m. His longest-lasting gig was as a weathercaster, first on WWJ radio in 1950 — a job he held well into the 21st century — as well as on local television stations. Eliot was fluent in three languages and also wrote four children's books. In 1980 he had a small part in the T.V movie "Jimmy B. & André".

Eliot retired in 2010 from broadcasting, announcing the end of his career on WWJ. Throughout his career, Eliot earned a number of awards and honors including the Sloan Award for his traffic safety tips, citations by the American Legion and American Meteorological Society, The Toastmaster International Award and the Michigan Association of Broadcasters Excellence Award for Broadcast Personality in 1998. He was inducted into the Michigan Association of Broadcasters (MAB) Hall of Fame in 2002 and the Michigan Journalism Hall of Fame in 2005.

Marvin Eliot was married to his wife Annette for 50 years.


Sources: WWJ 950-AM, Detroit Free Press, CBS News.Eliot was born Marvin Schlossberg on December 5, 1920 to Jacob and Jenny Schlossberg. Eliot grew up near downtown Detroit, graduating from Central High School. As a child, he fell in love with the movies and performing. He hung out at the Warfield Theater and sat for hours watching his brother rehearse with an area big band.

While at Wayne State University, he took a class taught by Fran Striker, producer of the "Lone Ranger." Eliot later wrote a script for the popular radio program.

When World War II broke out, Eliot ended up as a B-24 bomber pilot. He was shot down on a mission over Germany and taken as a prisoner of war.

Eliot spent 18 months in a camp near Barth, Germany. He kept a scrapbook of his experience: it included glassine envelopes of coffee and tea from the camp; and pieces from his file, which he took from the German commandant's office after the camp was liberated by Allied forces. His identification card had the word "Judem" scrawled across the bottom — indicating that his captors knew his religious heritage. Asked how he survived, he said: "I was too tough for them."

He returned home to participate in the revolutionary new medium of television.

The first Detroit television broadcast took place on October 23, 1946, when broadcasters and executives from the Evening News Association beamed a signal from an attic in the Penobscot Building to an office at Detroit News headquarters on West Lafayette. Channel 4 went on the air with a regular five-day-a-week schedule June 3, 1947. (Channels 2 and 7 would not go on the air for more than a year.)

"During those first few years, I don't think anyone realized that the giant eye in a box, sitting in the front room, would have an impact so great that the world would never be the same again," he once wrote. "Art was being changed by technology and technology was being changed by art. The technology of today is staggering and sensational – oftentimes unbelievable. Yesteryear's TV and today is like comparing mud to ice cream."

Flexibility was a key in early television, and Eliot could do just about anything. He hosted "Shadow Stumpers," a charades-like game show that aired in the 1950s; he also hosted "Hit a Homer," in which contestants answered trivia questions and advanced teammates along "bases" if they answered a question correctly. What the viewers might not have known was that most of the studio audience was drunken Detroit newspapermen who were hustled out of area bars to fill vacant seats in the audience. He also hosted "Eliot's Almanac," a five-minute program about history. But Eliot made his biggest contribution as a weathercaster, where Eliot was a TV news anomaly.

Most television news in the 1950s was serious stuff: jokes were few, and "personality" was something reserved for entertainment-oriented shows in the infant medium. Dr. Everett Phelps, Channel 2's weatherman during the 1950s, was more typical: A trained physicist who was also tenured professor at Wayne State University, Phelps would deliver the weather in the manner of a lecture, using his pipe to point out highlights on a weather map. The difference was immediately apparent to Detroit viewers.

Eliot lightened up the Channel 4 newscast by jokes and other means: He might wing a piece of chalk across the set at an anchorman, or make up names for on-air colleagues. For instance, Eliot dubbed sportscaster Don Kremer "Howdy Doody" because of Kremer's rounded face and reddish hair; or, he called anchorman Dean Miller "sidewall" because of Miller's white sideburns. Surveys showed that he was one of the station's most popular personalities, and helped define Channel 4's image. Eliot had not started out as a humorist.

"I'd been doing it (the weather) for several months very straight, very meteorologically—giving lapse rates, temperatures, prognosis charts, and doing all of the things you're supposed to do to make it a serious presentation. It became kind of mundane," he once recalled in an interview. "One day, I saw I had a temperature in Las Vegas, and it was 55 degrees there – very chilly. I said, 'Five and five – 10 the hard way.' Paul Williams, who was doing the news, started to smile. I said to myself: 'Hey that's pretty good. I got a smile from Williams.' Next thing, I gave the temperature in Florida – 'It's 82 degrees in Florida, where businessmen lie on the beach – about how much money they make.' That was the development of it, those two in the same newscast." The fame made Eliot something of a man about town. He and Lindell AC owner Jimmy Butsicaris were a two-man rat pack in the 1950s and 1960s. Major League baseball players would proceed directly from Tiger Stadium to the nearby Lindell AC after a game and spend the rest of the evening drinking. The evening would conclude in the wee hours — sometimes daybreak — at a schvitz. Eliot seemed to know everybody in town. His lawyer was former Detroit Mayor Jerome P. Cavanagh.

Eliot's career ran into a rocky phase in the late 1970s. His cornball persona wasn't fitting in with Post-Newsweek's plans after the Washington D.C. communications company acquired Channel 4 in 1978. Eliot went to work for Channel 2 in that same year. (Eliot later told friends that leaving Channel 4 was "the worst mistake I ever made.") He was fired four years later. Channel 2 general manager Bill Flynn summoned Eliot to his office minutes before a newscast and let Eliot go, later telling a reporter that Eliot appealed mostly to older viewers. The sacking drew an immediate negative reaction from Eliot's many fans.

He later hosted movies on Channel 50 and worked at a desk job in the Detroit News marketing department – a job he hated because of ceaseless paperwork.

He worked well into his 80s at WWJ, giving his final forecast in September 2010. Eliot would show up to work each weekday wearing a suit and tie—unusual in a business where casual attire is the norm. He'd study weather data, writing information in shorthand on the back of an envelope. Maybe 30 minutes before the newscast, he'd read his work to his wife, Annette, over the telephone. Then, at 4:15 p.m. and 5:15 p.m. he would head into the studio for his twice-daily weathercasts — which he would mostly adlib, based on notes he had written on envelopes.

And, of course, the gags continued. He was a Detroit original.

Since his retirement, he'd been living at his home in Farmington Hills.

http://www.youtube.com/watch?v=lZD-gKG5-g8